The Harlem Globetrotters have been making major moves leading up to the organization’s 100th anniversary next year, and now its making sure their look will be extra special for the big moment by partnering with iconic designer Jeff Hamilton to create their Centennial uniform.
“Our 100-year anniversary has provided the perfect opportunity to refresh our uniform. Our goal is to create a look that better reflects our iconic history, leverages the equity that we’ve built up over the years, while also doing something that is fresh and appealing to our global audience,” said Keith Dawkins, President, Harlem Globetrotters & Herschend Entertainment Studios, in a release. “Partnering with Jeff Hamilton, one of the sporting world’s most legendary designers, is an opportunity to build something truly special for our centennial and beyond.”
Hamilton has worked with some of the biggest names in the worlds of sports and entertainment, including Michael Jordan, the NBA’s 75th Anniversary Team, Michael Jackson, Madonna and many others.
Now he will lead the creative for the Globetrotters as their 2025 Centennial season unfolds.
“While we have worked to design fashion pieces with some of the biggest and most storied franchises in sports, especially in the NBA, this collaborative partnership with the Globetrotters is both special and will be one of our most unique,” said Hamilton. “There is no organization with such positive global appeal than the Globetrotters, and our pieces will be both reflective of their history in sports, pop culture and diplomacy, as well as their appeal to an audience that will learn about their story for the first time. It will be one of the must haves for the world of fashion and sport as their 100th season unfolds.”
According to the release, in addition to the Centennial uniform, Hamilton will also work on a series of fashion collaborations to be released throughout the centennial calendar beginning this fall.
For more on everything that the Globetrotters are doing, visit their website: www.harlemglobetrotters.com
And to learn more about Jeff Hamilton’s work, visit: www.jeffhamiltonshop.com
